Creatopy is now The Brief
If you search for Creatopy and land on thebrief.ai, you are in the right place. The footer of the pricing page reads "The Brief, formerly Creatopy", and the old creatopy.com/pricing address redirects to thebrief.ai/pricing. The product is an ad design and production platform built around a canvas, templates and publishing to ad networks. That is a different shape from a tool that writes hooks and renders video ads from a product link, which matters when you compare prices. Figures below were read from the official page in October 2026. Check it again before you buy, because plans change.
Creatopy plans and prices on the official page
| Plan | Price shown | Billed annually at | Seats | Trial |
|---|---|---|---|---|
| Create (Pro) | 29 USD a month | 348 USD | 1 | 7 days, no card |
| Amplify (Ultra) | 79 USD a month | 948 USD | 1 | 7 days, no card |
| Collaborate (Team) | 49 USD per seat a month | 588 USD per seat | 2 to 10 | 7 days, no card |
| Scale (Enterprise) | Custom | Monthly, quarterly or annual, usage based | Flexible | Not listed |
The page opens on annual billing, and the prices above are the annual equivalents (348 divided by 12 is 29). We could not confirm a separate month to month price on the page, so assume the monthly rate is higher and read the toggle yourself. The page says "no credits, no counters, just plans". There is no free plan.
What each plan includes
- **Create.** Ad Studio and canvas, more than 5,000 templates, 5 brand kits, 250 GB of storage, 1 workspace, and Shopify, Google Drive and Dropbox integrations.
- **Amplify.** Expanded AI and export capacity, 25 plus ad networks, publishing to Meta and Google Ads, AI translate, automated A/B testing, 20 brand kits, 1 TB of storage and 100,000 ad impressions a month.
- **Collaborate.** Everything in Create plus roles and permissions, real time co editing and shared brand systems, with 20 brand kits, 1 TB of storage, 25 plus ad networks and 100,000 ad impressions a month.
- **Scale.** Mass production, API and white label options, DAM integrations, SSO, custom roles, a dedicated account manager and contracted ad serving capacity.
The practical gap is publishing. Create is a design tool with a Shopify connection. Publishing to ad networks and automated testing start at Amplify, which is 79 USD a month.
What a team really pays
Per seat pricing adds up in a straight line. Team at 49 USD per seat on annual billing is 588 USD a year for one person, so a team of five pays 2,940 USD a year and a team of ten pays 5,880 USD. A solo owner who needs publishing and A/B testing pays 948 USD a year on Amplify. The unit is a person, not an ad, so the cost per ad falls as your volume rises, and the cost per person never falls. That is a good deal for a design team that makes hundreds of banners and a poor one for a store where one owner makes a handful of ads a week.
How this compares with AdClip
AdClip is not a canvas. It starts from a product or collection link, writes hooks and 15, 30 or 45 second scripts, and renders video and static ads in every placement size from your own photos and clips. Usage is a fixed monthly number, not a seat count.
| Creatopy / The Brief | AdClip | |
|---|---|---|
| Starting point | Template canvas and brand kit | Product or collection link |
| Hooks and scripts written for you | Not listed on the pricing page | Yes, every angle and length |
| Video ads from product footage | Not the headline feature on the page | Yes, up to 45 seconds on every plan |
| Publishing to ad networks | Yes, from Amplify | No, you export and upload |
| Entry price | 29 USD a month, billed annually | 49 USD a month, or 24 USD a month billed yearly |
| Unit of cost | Seats | Video ads, static ads and generations per month |
| Trial | 7 days, no card | One time demo on your own link, no card |
Creatopy wins if your team needs a shared design workspace, direct publishing to many ad networks or HTML5 banner production at scale. AdClip wins if the bottleneck is writing hooks and producing video and static variants for one store or one app, which is the case for most Shopify stores and small growth teams. Our plans are on the pricing page.
Which plan fits which buyer
- **One owner who makes display banners and a few social images:** Create is the cheapest way in at 348 USD a year, and nothing in the pricing depends on volume.
- **One owner who wants publishing and testing built in:** Amplify at 948 USD a year, but check that the AI features cover video the way you need.
- **A design team of three to ten:** Collaborate, priced per seat.
- **A store or app team that needs many hook variants and video ads from product links:** a generator such as AdClip is closer to the job, and the other credit based and seat based tools are covered in our Predis AI pricing and Creatify pricing breakdowns.
Once the ads exist, someone has to spend the budget on them. Some teams hand that part to an AI media buyer that builds and runs campaigns from your URL so creative production and buying scale together.
Creatopy pricing questions
How much does Creatopy cost
Creatopy, now The Brief, lists Create at 29 USD a month, Amplify at 79 USD a month and Collaborate at 49 USD per seat a month, all with annual billing. That is 348, 948 and 588 USD per seat a year. Scale is custom priced. Every self serve plan has a 7 day free trial.
Is Creatopy free
No. The pricing page shows no free plan. Create, Amplify and Collaborate each start with a 7 day trial and the page says no card is needed. After the trial you pay for one of the paid plans.
Is Creatopy the same as The Brief
Yes. The Brief says it is formerly Creatopy, and the Creatopy pricing address now redirects to thebrief.ai. The company announced the change with a post titled "Creatopy is now The Brief".
Does Creatopy charge credits
No. The page says there are no credits and no counters, only plans. Usage limits vary by plan, and AI and export capacity are higher on Amplify than on Create.
What is a cheaper alternative to Creatopy for video ads
For product based video ads, AdClip Starter costs 24 USD a month billed yearly, or 49 USD month to month, and includes 30 video ads up to 45 seconds and 100 static ads. It does not publish to ad networks for you.
Related pages
- AI ad generator for Shopify for stores that want ads straight from product links.
- Pencil AI pricing for a generation based platform.
- AdCreative.ai pricing for a credit based static ad tool.
- Creatify alternative for teams tired of credits.